Spotlight

Report:

The Forrester Wave™: Conversation Intelligence For B2B Revenue, Q4 2023

Top Products Added to Evaluation in 2023

Vendors or products added in this year’s report may indicate a change in the market, change in evaluation criteria, or change of focus by the vendor.

No vendors were added in this report.


Top Products Removed from Evaluation in 2023

Vendors or products dropped from one year to the next may indicate a change in the market, change in evaluation criteria, or change of focus by the vendor.

No vendors were dropped in this report.

Notable Context

This evaluation revealed that while the race to acquire CI companies or build CI capabilities is almost over, the competition to fully leverage the power of CI is just beginning. Copycat products abound, but few vendors have delivered innovative use cases such as trainable triggers or scorecard automation and even fewer have capabilities that span across multiple use cases such as sales readiness and deal insights.


FAQs

Q: Why do vendors appear one year and not the next?

A: Vendors marked as nonparticipating vendors in the Forrester Wave graphic met the defined inclusion criteria but declined to participate in or contributed only partially to the evaluation. These vendors are scored in accordance with Forrester's vendor participation policy and their positioning is published along with those of the participating vendors.


Q: How do I interpret a Forrester Wave?

A: https://www.forrester.com/policies/forrester-wave-methodology/

Reference

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