Spotlight

Report:

Magic Quadrant for Backup and Data Protection Platforms

How does Gartner define the Backup and Data Protection Platforms market in 2025?

Gartner defines backup and data protection platforms as technologies that capture point-in-time copies of enterprise data for the purpose of recovering it from multiple data loss scenarios, enhancing data protection initiatives, and expanding data insights and access capabilities. These technologies protect enterprise data, applications and infrastructure in hybrid, multicloud and SaaS environments. Backup and data protection platforms are available as software-only, integrated appliances and vendor-developed and hosted backup as a service (BaaS).

Key Facts for Magic Quadrant for Backup and Data Protection Platforms in 2025

Strategic Planning Assumptions

How was the Backup and Data Protection Platforms market evolved in 2025?

What product features are required to be included in this year's evaluation?

What are the common features of top products in the Backup and Data Protection Platforms space?

Scope Exclusions

Inclusion Criteria

Vendors must, among other requirements:

Ability to Execute — Relative Weighting

Completeness of Vision — Relative Weighting

FAQs

Q: What does this research cover?

A: This research evaluates backup and data protection platforms vendors based on their ability to protect enterprise data across hybrid, multicloud and SaaS environments. It assesses vendors on mandatory features including backup of data and systems across diverse environments, recovery capabilities from any failure or data loss scenario, integration with immutable storage, cyberrecovery readiness capabilities, and centralized management consoles. The research also evaluates common features such as cloud-native protection, SaaS application support, additional workload coverage, GenAI features, enhanced security and cyberrecovery capabilities, disaster recovery orchestration, expanded platform use cases, backup data insights and access capabilities, and role-based access controls for multiple personas.

Q: Who should use this research?

A: This research should be used by Heads of Infrastructure and Operations (I&O) who are responsible for backup operations and need to assess and select vendors to address their enterprise data protection needs. It is particularly relevant for organizations looking to protect data across hybrid, multicloud and SaaS environments, those seeking to improve cyberrecovery readiness, organizations requiring centralized management of distributed backup infrastructure, and enterprises evaluating backup as a service (BaaS) options. The research helps users understand vendor capabilities, strengths, and cautions to make informed decisions about backup and data protection platform investments that align with their specific requirements for recovery point objectives (RPOs), recovery time objectives (RTOs), resilience, data lifecycle management and compliance needs.

Q: What are the mandatory features of vendors included in this market?

A: Mandatory features for vendors included in this market are: (1) Backup of data and systems across hybrid, multicloud and SaaS environments, including on-premises, public cloud infrastructure (operating systems, hypervisors, files, databases, VMs, applications), IaaS across two or more public clouds, and two or more major SaaS applications; (2) Recovery of data and systems from any failure or data loss scenario with capabilities to support RPOs, RTOs, resilience, data lifecycle and compliance; (3) Integration with immutable backup storage targets or delivery of vendor-provided immutable storage; (4) Cyberrecovery readiness capabilities including vendor-developed or third-party integrated postbackup anomaly and entropy detection; (5) Centralized console for management of distributed backup solution infrastructure across hybrid and multicloud environments.

Q: What are some reasons for not being included in this report?

A:

  • Products whose software is sourced primarily from third-party ISVs
  • Products serving only as backup targets without backup/restore management functionality
  • Vendors primarily serving hosting data centers and MSPs (>75% revenue)
  • Solutions designed only for homogeneous environments (single cloud provider or hypervisor)
  • Solutions focused exclusively on SaaS application backup
  • Solutions designed primarily for endpoint backup (laptops, desktops, mobile)
  • Solutions targeting mainly remote offices, edge locations, and SMB markets
  • Solutions designed specifically for single vendor storage/hyperconverged systems
  • Products serving only replication and disaster recovery without backup management
  • Products managing only storage array snapshots and replication
  • Solutions positioned mainly for copy data management or DevOps testing
  • Solutions focused primarily on continuous data protection
  • Failure to meet minimum revenue thresholds ($75M ARR or $30M ARR with 20% growth)
  • Insufficient customer base (<1,000 customers or <250 enterprise deployments)
  • Limited geographic presence (<3 major geographies or <25% revenue outside primary region)
  • Insufficient dedicated staff (<100 FTE in engineering, sales, marketing)
  • Products not commercially available for required timeframe (before 01 April 2022)

Q: What differentiates Ability to Execute vs. Completeness of Vision?

A: Ability to Execute evaluates a vendor's current capabilities to deliver and differentiate features, financial and operational viability, sales success, market responsiveness, marketing effectiveness, and customer experience. It focuses on present-day execution and market success. Completeness of Vision evaluates a vendor's strategic direction, including market understanding, marketing and sales strategies, product roadmap, business model sustainability, innovation capabilities, and geographic expansion plans. It focuses on future positioning and strategic planning to meet evolving market requirements.

Reference

View Leaders
View Vendor Movements