Magic Quadrant for Robotic Process Automation
Vendors or products added in this year’s report may indicate a change in the market, change in evaluation criteria, or change of focus by the vendor.
Vendors or products dropped from one year to the next may indicate a change in the market, change in evaluation criteria, or change of focus by the vendor.
The RPA software market continues to steadily grow, as more enterprise applications leaders adopt RPA to deliver task automation. The RPA market generated $3.2 billion in revenue in 2023, up from $2.6 billion in 2022. The RPA market's annual growth rate of 22% exceeded the average worldwide software market's growth rate of 11%. Three key trends are notable: (1) AI is at the core of RPA vendor strategy, (2) RPA vendors are investing heavily in GenAI automation development, and (3) RPA vendors deliver broader orchestration and automation.
A: We review and adjust our inclusion criteria for Magic Quadrants as markets change. As a result of these adjustments, the mix of vendors in any Magic Quadrant may change over time. A vendor's appearance in a Magic Quadrant one year and not the next does not necessarily indicate that we have changed our opinion of that vendor. It may be a reflection of a change in the market and, therefore, changed evaluation criteria, or of a change of focus by that vendor.